Introduction to Email Copywriting

First of all, you need to learn and follow basic email etiquette. It’s not particularly difficult, and as long as you write with proper grammar and spelling, and make sure to include a suitable greeting and closing, you’re halfway there. You should also be sure to use as little HTML formatting features as possible, as […]

4 Useful Email Marketing Tips 

While email has seemingly been around forever, and you’d think there’d be a more modern solution available by now, the fact is that it’s still going strong and is one of the most powerful tools in an online marketer’s arsenal. Getting the  best results from email marketing requires some skill and lots of learning  though. […]